Post Count: 17

Retention

FEATURED
- August 7, 2026
41 views 9 mins

Customer acquisition is getting more expensive, which makes every repeat purchase more valuable. For DTC brands on Shopify, retention has traditionally depended on a familiar mix of mobile web, email, SMS, loyalty programs, and paid retargeting. Those channels still matter. But brands are increasingly looking for more direct ways to keep customers engaged after the […]

FEATURED
- August 6, 2026
43 views 26 mins

Re-engagement in mobile commerce is not just about sending more messages to users who stopped browsing. It starts earlier in the customer journey. A user first needs to engage with the brand, find something relevant, convert or show purchase intent, and then receive a meaningful reason to return. Without that first layer of engagement, re-engagement […]

FEATURED
- August 4, 2026
53 views 22 mins

DTC brands sell directly to customers, without depending on distributors, resellers, or marketplaces to own the customer relationship. This gives them a major advantage. They can control the brand experience, customer data, communication, and post-purchase relationship more directly. They are closer to the customer before, during, and after the purchase. But long-term loyalty does not […]

FEATURED
- May 4, 2026
256 views 20 mins

Shopify customer lifetime value is not built from one purchase. Getting a customer to buy once is hard. You pay for traffic, run campaigns, build trust, optimize your product pages, try to remove every possible reason for shoppers to leave before checkout. But one order does not make a customer truly valuable. The real value […]

FEATURED
- July 16, 2025
1,242 views 11 mins

Loyal customers are the heartbeat of every successful brand.   While they may only make up around 21% of your customer base, they often drive nearly half of your orders and revenue.     These are the people who already trust your brand, come back regularly, and spread the word. So the real challenge isn’t […]

FEATURED
- January 7, 2025
462 views 8 mins

The post-purchase phase is where you turn a one-time shopper into a loyal, returning customer. It’s easy to think your job is done once an order is placed, but the real opportunity to build lasting relationships begins after the sale especially if you’re delivering that experience through a mobile app for Shopify. Think of it […]

FEATURED
- May 9, 2024
1,249 views 10 mins

As eCommerce continues to grow, mobile apps are emerging as integral tools for businesses. They offer customers a seamless and engaging shopping experience directly from their smartphones — especially when built as a mobile app for Shopify that syncs directly with your store data and customer journeys. With features like push notifications, personalized product suggestions, […]

FEATURED
- March 1, 2024
808 views 7 mins

Want to bring back customers for more? Here are the app push notification examples and templates we recommend to boost retention.

FEATURED
- November 15, 2023
1,372 views 14 mins

You’re not here to learn if loyal customers are important—you’re here because you know they are, but may be struggling to implement strategies to improve customer loyalty on your app, especially after you turn Shopify store into mobile app experiences into a core growth channel. mCommerce is more nuanced, and you can’t simply replicate what […]

FEATURED
- September 29, 2023
330 views 12 mins

In our previous posts in the BFCM marketing series, we have shared tips on how to prepare your app for making the best of the sales rush and how to create a robust discount and deal strategy for your mobile app for Shopify. We also shared templates that you can customize and send to your […]