Most customers now use mobile devices to discover products, compare options, and shop online. That makes a mobile-responsive website essential for every Shopify store. But a mobile-friendly website is only the starting point. A mobile website helps people discover your brand and access your products easily. A mobile app for Shopify is built for customers […]
Most of your traffic is on mobile. Most of your average order value is not. Across industry benchmarks, mobile now drives the bulk of eCommerce sessions, yet desktop has historically converted close to twice as well and produced a higher average order value per order. Dynamic Yield’s device data and similar benchmarks show the same […]
For a growing Shopify brand, launching a mobile app is no longer just a “nice-to-have” idea. It can become a stronger sales channel, a better retention tool, and a more direct way to bring loyal customers back to your store. But once you decide that a mobile app makes sense, the next question is usually […]
Mobile session time measures how long customers stay inside your app during a visit. Longer sessions usually indicate stronger engagement, deeper product discovery, and higher purchase intent. Improving session time often comes down to how well your mobile app for Shopify is designed to keep users engaged. But session time does not exist on its […]
Your Goals for the Next 4 Weeks Before diving in, let’s talk about your goals for the big sale event. I know, “offer discounts no one can resist and sell as much as possible,” right? That’s the typical BFCM mindset every brand slips into. And yes, it’s part of the game. This is the season […]
Seasonal events like Black Friday, Christmas, and Back-to-School can significantly impact your Shopify mobile app’s performance. For brands that choose to build a mobile app for Shopify, these seasonal swings tend to be even more pronounced. Across the globe, Shopify merchants see major shifts in shopper behavior during these high-traffic periods. Shoppers actively search for […]
Loyal customers are the heartbeat of every successful brand. While they may only make up around 21% of your customer base, they often drive nearly half of your orders and revenue. These are the people who already trust your brand, come back regularly, and spread the word. So the real challenge isn’t […]
The post-purchase phase is where you turn a one-time shopper into a loyal, returning customer. It’s easy to think your job is done once an order is placed, but the real opportunity to build lasting relationships begins after the sale especially if you’re delivering that experience through a mobile app for Shopify. Think of it […]
We live in the digital age now, and eCommerce is trending. Mobile shopping and social media channels are the hype now, and we need to talk more about live selling! What started in Asia as a trend for shopping live is now growing more in Western countries! So it only makes sense that this trend […]
Black Friday and Cyber Monday (BFCM) are the biggest sales events of the year, making them crucial for driving revenue and customer engagement, and they are coming in a very short time. To stand out from the competition in BFCM 2024 and make the most of this opportunity, businesses need a strong communication strategy especially […]
