Chapter 4: Customer Engagement

Shopify Merchant’s Bedside Book - Customer Engagement

Dive into our Shopify Merchant's Bedside Book's Customer Engagement section! This chapter contains expert strategies and insights to help you create lasting connections with your audience.

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Summary

Emotional Engagement: A Strategic Guide to Connecting with Customers

  • Do you believe you've harnessed the full potential of customer engagement? Explore our eBook to discover whether you're using customer engagement tools to their utmost efficiency.
  • Access the latest findings and significant statistics on customer engagement strategies and see how different brands are building lasting emotional bonds with their consumers.
  • Check the ultimate customer engagement checklist prepared by Shopify experts to strengthen your customers' emotional connection to your brand.
Contributors
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A page of Shopify Merchant's Bedside Book - Customer Engagement section that includes stats on using customer engagement tools
A page of Shopify Merchant's Bedside Book - Customer Engagement section that explains story engagement tool and video engagement tool
A page of Shopify Merchant's Bedside Book - Customer Engagement section that explains how stories are the best to ignite a strong emotional response
A page of Shopify Merchant's Bedside Book - Customer Engagement section that explains lower churn rate and higher customer trust
Build emotional connections with effective use of customer engagement tools
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A glimpse of valuable stats and insights

55%

Watching videos significantly influences buying decisions for 55% of consumers.

400%

Personalization of push notifications led to a 400% increase in reaction rates.

7.1%

Segmented push notifications result in a notable 7.1% click-through rate.
Aleksandra Matic, MARKETING SPECIALIST
Aleksandra Matic

MARKETING SPECIALIST

Marketing specialist with a focus on driving startup growth and implementing effective marketing strategies, who has worked with startups for the past two years.

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Baptiste Nicolas, FOUNDER OF VIDJET
Baptiste Nicolas

FOUNDER OF VIDJET

UX/UI, eCommerce, and SaaS enthusiast. Passionate about creating new digital experiences, and in love with sports (specially cycling!).

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Esat Bilir, CO-FOUNDER & CTO
Esat Bilir

CO-FOUNDER & CTO

In charge of tech and development, he is an absolute eCommerce-head, passionately doing his best to innovate and enhance mobile commerce!

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Questions you will find answers to in this eBook

Find the best answers to the most asked Customer Engagement questions. All of the questions below and many more!

What does customer engagement really mean?
How to establish an emotional connection with your customers?
What are the benefits of utilizing customer engagement tools?
What are the solutions when leveraging customer engagement tools?
What is a tech partner’s role in leveraging customer engagement?
How to leverage customer engagement tools most efficiently?
What are the challenges when leveraging customer engagement tools?
What does it take to utilize customer engagement tools?
Get the pro tips and insights to master Customer Engagement
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